Web Development — eCommerce & Business Websites
Crafting fast, secure, and conversion-focused websites:
What We Build
We offer full-stack web development across these core areas. Each section below includes service detail, common deliverables, technical notes and banner guidance.
eCommerce Store Development
We build custom eCommerce platforms when off-the-shelf solutions aren’t enough — ideal for large catalogs, custom checkout flows, multi-vendor needs, or headless experiences.
What this includes
Product catalog architecture, custom product pages and filters, fast search, robust checkout, subscription management, multi-warehouse inventory, promotions engine, integrations with ERP/OMS, and analytics pipelines.
Key deliverables
functioning staging site, Git repo, automated deployments, production site, integration docs, admin training, and a post-launch checklist.
Tech & options
Node.js / Next.js (headless), Shopify Plus headless storefronts, React, Laravel, Ruby on Rails, or custom stacks depending on scale; headless + PWA options available for performance.
When to choose this
large SKU sets, complex business logic, marketplace features, or tailored checkout/fulfillment flows.
WooCommerce Development
Powerful, flexible, and ideal for brands who want full control over content and commerce in WordPress.
What we deliver
WooCommerce store setup and theme customization, plugin vetting & custom plugin development, payment & shipping integration, subscription and memberships, performance tuning, security hardening, staging & migration
Hosting & performance
Recommend managed WordPress hosts (Kinsta, WP Engine) or cloud infra with object caching, Redis, and CDN (Cloudflare). We configure database optimization and server caching to handle traffic spikes.
When to choose this
Shopify Development
Launch faster with scalable Shopify stores
Fast to launch, secure hosting included, great for most direct-to-consumer brands. We do both theme customization and custom app development.
Services included
Shopify store setup, premium theme customization, Shopify Plus architecture (if required), custom apps & integrations, headless storefront options, subscription & marketplace integration, checkout optimizations and post-purchase flows.
Why Shopify
Native speed, payment processing, and robust partner ecosystem. We build stores that are easy to manage and optimized for conversions and ads.
Deliverables
Theme code, app integration details, store admin handover, test plan, and launch checklist.
WordPress Websites
Flexible CMS websites for brands that need a powerful content strategy — blogs, corporate sites, landing pages, and marketing hubs.
What we do
Custom WordPress theme builds, Gutenberg/Elementor-based builds (your preference), multilingual setups (WPML or Polylang), accessible markup (WCAG AA), and SEO foundations (schema, sitemaps).
What we do
Custom WordPress theme builds, Gutenberg/Elementor-based builds (your preference), multilingual setups (WPML or Polylang), accessible markup (WCAG AA), and SEO foundations (schema, sitemaps).
Deliverables
Theme files, editorial training, backups & security config, and deployment scripts.
Ideal for
Brands that rely on content, community, SEO, or need a flexible CMS with bespoke layouts.
GoHighLevel (GHL) — Funnels, CRM & Automations
GoHighLevel (GHL) is powerful for lead funnels, membership sites, SMS & email automation, and white-label agency platforms. We design, build, and automate full-funnel experiences using GHL.
Services:
Funnel & landing page creation, CRM & pipeline setup, Automations (workflows), Appointment & calendar integration, Membership & course sites, white-label sub-accounts, SMS/email sequences, and reporting dashboards.
Deliverables:
GHL account setup, funnels, automation flows, template library, training docs and transfer or managed services options.
When to choose GHL
Service businesses, agencies, or DTC brands that want funnels + automation + CRM in a single platform.
Integrations & Ecosystem
We handle integrations you’ll actually need to run an eCommerce business:
- Payment gateways: Stripe, PayPal, Adyen, Authorize.Net, Klarna, Afterpay.
- Shipping & fulfillment: ShipStation, Shippo, EasyShip, WFS integrations, 3PL APIs.
- Analytics & tracking: Google Analytics 4, Google Tag Manager, TikTok/Meta pixels, server-side tracking.
- Marketplaces & ERP: Amazon/FBM/FBA sync, Walmart Connect hooks, NetSuite, QuickBooks, and other inventory & accounting systems.
- Email & SMS: Klaviyo, Mailchimp, Postmark, Twilio.
- CDNs & performance: Cloudflare, Fastly, image CDN and automated image optimization.
(We’ll propose the optimal integrations in your audit phase.)
Security, Compliance & Performance
We build with production standards in mind:
- HTTPS/SSL, HSTS, secure headers.
- OWASP best practices, input validation, and sanitized APIs.
- Regular dependency updates, vulnerability scanning, and WAF options.
- PCI compliance guidance for checkout and payment processing.
- Backup strategy (daily backups, offsite retention) and disaster recovery plan.
- Performance tuning: image optimization, lazy loading, HTTP/2 or HTTP/3, critical CSS, and Lighthouse score optimization.
Testing & Quality Assurance
Before launch we run a comprehensive test suite:
- Cross-browser and cross-device testing (desktop, tablet, mobile).
- Functional tests (checkout, login, payments, forms).
- Performance testing & load simulations for expected traffic spikes.
- Accessibility checks (basic WCAG AA) and SEO technical audits.
- UAT session with your team and a formal launch checklist.
Hosting & Deployments
We offer recommendations and implementation for hosting based on your platform and scale:
-
Shopify
Hosted — we manage theme code and apps. -
WooCommerce / WordPress
brecommended managed WordPress hosts (Kinsta, WP Engine) or cloud (AWS/GCP) with auto-scaling options. -
Custom / Headless
containerized deployments (Docker), CI/CD pipelines (GitHub Actions), auto deployments to ECS, DigitalOcean, or cloud Kubernetes. - CDN, image optimization, HTTPS, and global caching are standard recommendations.
We provide staging environments, one-click rollbacks, and deployment documentation.
Deliverables & Handover
When the project completes you receive:
- Production site live URL + staging URL.
- Source code repository (GitHub/GitLab) access or archive.
- Deployment scripts and devops notes.
- Admin & editor accounts, training videos, and written handover.
- Documentation: API keys, integrations, custom features, and maintenance guide.
- Optional: Ongoing hosting & maintenance plan.
File types & artifacts: code (git repo), design assets (Figma/PSD exported), exportable CSVs, and configuration JSON/YAML as applicable.
Timeline & Pricing Framework
Every project varies. Below are ballpark timelines we use to estimate and communicate to clients:
- Small brochure site (WordPress): 1–3 weeks
- Shopify store (theme customization, up to 20 SKUs): 2–4 weeks
- WooCommerce store (standard catalog): 3–6 weeks
- Headless / Custom eCommerce (mid scale): 6–12+ weeks
- GHL funnel & automation setup: 1–3 weeks
Pricing is scoped per project. We offer fixed-price projects for well-defined scopes and retainers for ongoing development & maintenance. We’ll create a tailored proposal after an audit.
Maintenance, Support & SLAs
We recommend a maintenance plan to keep your site secure and performing:
-
Basic Care Plan:
Monthly backups, plugin updates, security scans, small content updates. -
Growth Plan
Includes performance tuning, A/B test support, and monthly development hours. -
Enterprise / SLA
Guaranteed response times, priority fixes, 24/7 support options, uptime monitoring, and dedicated engineering hours.
Suggested SLA examples: standard response within 24 hours (business days) for non-urgent issues; 4 hours for P1 production outages under enterprise plans.
Onboarding Checklist
To get started quickly we request:
- Brand assets: logo, color palette, fonts (vector files).
- Product data: CSV with SKUs, descriptions, prices, and images (if available).
- Existing site access (if migrating): FTP/SFTP, hosting panel, CMS admin, and Git repo.
- Business details: tax, shipping rules, privacy & return policy copy.
- API keys & 3rd party credentials (payment gateway, analytics).
- Design references & functional requirements.
If you don’t have images or content, our teams can produce them as separate services — let us know in the brief.
Our Process
Proposal & Roadmap
detailed quote, milestones and timelines.Design & Prototype
Wireframes, UI design, and content plan.Build & Integrate
Development, API integrations and QA.
Staging & UAT
Client review, fixes, performance tests.Launch & Monitor
DNS, production monitoring, and launch checklist.Ongoing Optimization
Data-driven improvements and A/B tests.SEO, Analytics & CRO
Every build includes technical SEO foundations:
- Google Analytics 4 setup and configuration, GTM container setup.
- Proper canonicalization, XML sitemap, robots.txt.
- Structured data where relevant (product, breadcrumb, FAQ).
- Page speed optimizations and image compression.
- Basic on-page CRO (clear CTAs, product page hygiene, optimized checkout steps).